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1. Core audience
- LSM 7 to 10 range
- The average age of our readers is 36 and 80% of readers are black with a 48/52 split between male and female

2. Area of distribution
The eastern half of the Eastern Cape including greater East London and Mdantsane, King William’s Town/Bhisho, Queenstown, Mthatha, the former Transkei Ciskei areas, Border, Grahamstown, Port Alfred, Alice, Fort Beaufort and Port Elizabeth.

3. Full-page and a half-page ad
The full colour advertising rate is R 116.00 p.s.c.c inluding VAT
Full page: R 62 640.00 excl VAT
Half page : R 31 320.00 excl VAT
Loading for guaranteed special positions is 25%

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