Informal hairstylists and salon owners were recently treated to an informative seminar attended by successful professionals in the industry at the Butterworth skills centre this week.
The seminar came to the small town after a successful launch in East London, thanks to Lwandiswa Ngebe, who saw a gap in the industry.
Since its inception, prominent hair product company Dark and Lovely also came on board and committed itself to having a permanent field and education officer based in East London to promote and develop salons and stylists in the region.
Dark and Lovely national field and education manager Hanson Ndabeni said the industry was taking a knock in the region because there had not been any educators designed to assist stylists.
“Educators deal with salon owners and engage with them on how to improve their services and teach them how to use the products to their full potential.”
Kwa Vovo Stylist Chumani Njoloza, who specialises in dreadlocks, said the seminar was an eye-opener.
“In the industry there is too much competition because on every street corner there’s a salon and instead of building each other up and learning from each other, each one wants to rise above the other – and that is what’s killing the industry.
“Our competition shouldn’t come from where we buy our products, but rather how we offer our service.
“This also helps them boost their businesses in cases whereby they may be using 10l of relaxer on 20 heads when it is supposed to be 50 for example. By doing so they are running at a loss because they don’t know any better,” he added.
The National Youth Development Agency and the Eastern Cape Rural Development Agency were among the stakeholders present to inform stylists on what options both government entities had to offer and what the prerequisites for funding were.
Among the hairstylists were budding fashionistas, who were awarded certificates by Butterworth-born president of the South African Fashion Designers Agency Sonwabile Ndamase, after they had undergone a year’s skills development course in garment-making. — mbalit@dispatch.co.za
Hairstylists learn from industry pros at seminar
The seminar came to the small town after a successful launch in East London, thanks to Lwandiswa Ngebe, who saw a gap in the industry.
Since its inception, prominent hair product company Dark and Lovely also came on board and committed itself to having a permanent field and education officer based in East London to promote and develop salons and stylists in the region.
Dark and Lovely national field and education manager Hanson Ndabeni said the industry was taking a knock in the region because there had not been any educators designed to assist stylists.
“Educators deal with salon owners and engage with them on how to improve their services and teach them how to use the products to their full potential.”
Kwa Vovo Stylist Chumani Njoloza, who specialises in dreadlocks, said the seminar was an eye-opener.
“In the industry there is too much competition because on every street corner there’s a salon and instead of building each other up and learning from each other, each one wants to rise above the other – and that is what’s killing the industry.
“Our competition shouldn’t come from where we buy our products, but rather how we offer our service.
“This also helps them boost their businesses in cases whereby they may be using 10l of relaxer on 20 heads when it is supposed to be 50 for example. By doing so they are running at a loss because they don’t know any better,” he added.
The National Youth Development Agency and the Eastern Cape Rural Development Agency were among the stakeholders present to inform stylists on what options both government entities had to offer and what the prerequisites for funding were.
Among the hairstylists were budding fashionistas, who were awarded certificates by Butterworth-born president of the South African Fashion Designers Agency Sonwabile Ndamase, after they had undergone a year’s skills development course in garment-making. — mbalit@dispatch.co.za
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